A power pose refers to a body posture or stance that is open and takes up more space. This concept became well-known through social psychology research, which suggests that adopting such poses may help increase confidence and reduce stress, thereby improving performance. When giving a presentation or business pitch, using a power pose can be beneficial because it not only helps the presenter feel more self-assured but also conveys authority and credibility to the audience. This form of [[non-verbal communication]] can affect how the message is received, potentially enhancing persuasiveness and impact.